# 5927
September was National Preparedness Month and the CDC asked the public to get creative and and submit their own short videos to drive home the message: Get A Kit, Make A Plan, Be Informed.
Yesterday, the CDC’s Public Health Matters blog announced the winner of the contest, and three runner up videos.
You can view all four videos at the link below.
Are You Prepared? Video Contest Winners
October 26th, 2011 1:46 pm ET - Blog Administrator
The winner is a parody of the MTV’s Jersey Shore (which I confess was lost on me, since I’ve never seen the show).
I guess I now know how my parents must have felt every time the Rolling Stones appeared on The Ed Sullivan Show.
Very, very, old. Sigh.
No matter, since I’m hardly the target audience here.
Quite understandably, finding ways to engage the younger generation in emergency preparedness is a major goal of these campaigns. Convince a twenty-something to prepare, and you’re likely impacting a growing family with small children.
More bang for the buck than targeting empty-nesters like myself.
Besides, if you get to be my age and haven’t figured out that bad things can happen without warning – and its best to be prepared – well . . . another 60 second PSA is probably not going to turn the tide.
So congratulations go to the winner, and to the runners up, and to everyone who submitted a video.
And kudos go to the HHS for embracing social media and continuing to find novel ways to involve the public in getting the preparedness message out.
